Internet + Home Cabinets

As a traditional industry, home furnishing enterprises operate with a single brick-and-mortar store, have a monotonous development model, and develop at a slow pace, making it difficult to attract young people to join. Secondly, under the traditional model, the lack of targeted marketing wastes corporate resources and lacks brand image building, resulting in poor corporate turnover and publicity efficiency, and difficulty in returning funds. In addition, according to the statistics of the age distribution of household consumers in 2013, the proportion of consumers aged 25-35 is 64%, which shows that the age structure of household consumption groups is younger, forcing enterprises to speed up transformation and transformation. The pace of the upgrade.

With the convening of the Internet Conference and the proposal of the "Internet +" strategy, the Internet has become the gene of the new process of home furnishing enterprises such as cabinets, breaking through the traditional model and innovative development thinking, successfully attracting a large number of Internet entrepreneurial talents from all over the world to enter the home furnishing field. Injecting new impetus into home Internet. Nowadays, with the development of Internet technology, more and more industries are affected by the Internet, and the cabinet industry is no exception. For traditional cabinet dealers, it is very urgent to use the Internet model for marketing and promotion in the current harsh living environment.

Today, relying on the Internet, it is possible to realize the mass production of products and diversify the selection. Using Internet technology, order placement, payment, price calculation, and performance evaluation can be automated, allowing county and township cabinet dealers to do better business. The Internet can also shorten the distance between terminal distributors and manufacturers, cut off intermediate channels, benefit consumers and enhance their competitiveness. In the future, the Internet + in the field of cabinets will inevitably be integration. Cabinet e-commerce will definitely not use the Internet to kill the tradition, but integrate with traditional cabinet dealers. By chance, Mr. Cao, the owner of the "Alibaba Cabinet" platform, came into contact with Ningbo Yunyue Co-creation, and used the technology, promotion and operation resources and capital channels of Ningbo Yunyue Co-created to efficiently spread the concept of industry development, and inspired to become a region. The influential and well-known professional platform in China has achieved a good situation of mutual development and mutual promotion between Ali Cabinets and the industry. At the same time, the "Alibaba Cabinet" platform hopes to cooperate with like-minded employers, seek common development, and create a brand-new industrial Internet platform. Internet technology and electronic commerce are the keys to the survival of many enterprises, and must become a new infrastructure. The key to the next take-off is the main driving force of the world economy.