How to promote the new company's product brand on the Internet
First of all, online branding is the promotion of a product in some way or another. The service is even a propaganda from the founders. Packaging promotion, the carrier of promotion is the Internet. Therefore, how to do online marketing for new companies, new enterprises and new brands, where to start, and how to quickly build new brand reputation. Popularity, influence, and how to quickly open up the market are all issues that new corporate brands must face.
The fragrance of wine is also afraid of the deep alley. With the advent of the information age, most small and medium-sized enterprises hope to promote themselves through online marketing, because online marketing has a higher exposure rate, stronger audience accuracy, lower costs, and it is easier to increase product sales and achieve brand awareness. the goal of.
So how to do network marketing?
The vast majority of corporate brand development is to choose search pages, Baidu Encyclopedia to promote network marketing, Q&A promotion, industry forum promotion, Baidu Wenku, Baidu Tieba, or to analyze major websites through various B2B service construction project management platforms, because there is no such teaching. Platform information, the main content of marketing activities have the characteristics of fast dissemination and wide dissemination in China, and the operating environment cost is relatively low, which can improve brand processing without generating economic benefits. Business difficulties before stabilizing user data traffic!
- Company website construction
Because the company's tariff is a symbol of the company's size, strength, culture, and team background, it solves the new identification problem. Many people say that the company's website is useless and outdated. People who say this just don't know how to advertise a company's website and how to use it. It's not the company's website that collects money. not that simple. It's like opening a store. If you just open a store and don't promote it, who knows? Customers don't know how to spend, so how do you make money? Therefore, the company's official website is for publicity, publicity, and let more customers know about your official website.
- Q&A promotion
For example, I provide brand services, I will do corporate branding, which company is most suitable for corporate branding and so on. On a related note, it's easier for brick-and-mortar companies to understand which factory is good, which XXX product is good, etc. Baidu Knows, Tianya Q&A, Zhihu Q&A are all available.
- Baidu Baike creates a business card for the brand
In the global Internet, Baidu Encyclopedia Knowledge is a brand name card. Baidu Encyclopedia is the work that the brand needs to do, which can allow users to better understand the culture, history and connotation of the brand, and promote users to have a good impression of the brand in many aspects and directions.
- Question-and-answer promotion to create a high-quality brand corporate image
With the integration of Internet technology into all aspects of daily life, "ask Du Niang if you don't understand!" has long been the general consensus of this generation of netizens. Question and answer promotion can not only generate data traffic for the brand, but also generate brand professionalism and user evaluation for the brand, and create a more comprehensive and three-dimensional brand image! There are many Q&A channels, and Baidu knows that it is still the leader at this stage. Give the brand a lot of unexpected gains! In addition, Sogou Q&A, Zhihu Q&A, 360 Q&A, Sina AiQ, Tianya Q&A, etc., can't be put down on a single channel.
- Website keyword ranking
The so-called website keywords are actually our company's products or service items. They are called keywords on the Internet. These keywords are optimized to the Baidu homepage. Customers can directly see our company's website on the Baidu homepage. In fact, it is also the company's technical strength. Symbols are also an important part of solving the problem of trust.
- Promotion method of classified information platform
Our long tail keywords can be covered by a large number of distributed blogs, forums, classified information, B2B, etc. One is to promote your own website or QR code and contact information through links, the other is classified information, B2B can directly bring target customers.
- Image and video promotion
Corporate image and video promotion may not be suitable for all companies and can only be carried out according to the actual situation. The title of the video promotion also needs keywords, so that customers can actively understand and understand.